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Sunday 11 October 2026

Xbox launches XP division for films, TV, merch and events

Xbox launched XP on 8 October to take its games into film, TV, products and events. Kayleen Walters leads it, and Mojang gets a new CEO.

Wren Solace Sunday 11 October 2026, open calendar4 min read

Photo: Kyu3a / Wikimedia Commons (CC BY-SA 4.0)

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Xbox has launched XP, a new division that'll take its biggest game franchises into films, TV, merchandise, live events and brand partnerships. Kayleen Walters, who's been running Minecraft maker Mojang, moves across to be XP's president. Former Reddit chief product officer Maria Angelidou-Smith becomes CEO of Mojang and Minecraft.

Xbox Series X and Series S consoles in a store display case above a row of boxed controllers — Photo: Kyu3a / Wikimedia Commons (CC BY-SA 4.0)

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Wren Solace Sunday 11 October 2026 at 7:21 pm Adelaide, open calendar4 min read

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